Design Evolution

Design Evolution (filled)


Use this template to focus on different design iterations until you reach a revised final product.


This template is great for making multiple rounds of changes if you want to gather some feedback after each step or feel like it will take multiple iterations to really see the final product. In our example, we show how this template can be used for designing the dashboard of a collaboration product.


You initially start with a prototype, or the current version, and use some customer feedback or proposed changes to guide the very first iteration that is created. From there, you can either discuss the changes and think about how you could take them even further to create something unique or implement these changes to gather a new round of feedback and come back to the iteration later. Either way, it’s important to begin thinking in advance to see what could come next depending on this feedback, or what you envision the product looking like in the future. After the second round of changes, you can begin ideating a third and final iteration where your final product will take shape. Make sure you are always checking the feedback you’ve received to ensure you aren’t suffering from extended scope creep.


If you want to try this template out during your next design exercise, try opening the example and following the steps below.


  1. Use this template when you want to take your prototype or initial iteration and refine it into a final product.
  2. Diagram the prototype or starting point in the first space, and be specific about the details of your project. After this, incorporate all the important feedback you’ve received about this prototype,  either positive or negative.
  3. Use the feedback you gathered in the second step to create another iteration of your prototype, incorporating the positive feedback and altering the negative. From here, keep iterating the project until you come to a solid consensus with your team or stakeholders.

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